Are we more fearful of looking old than getting old?
The beauty market, distilled in the 20th century, is now fodder for the instant judgement market that is social media, feeding our fear of looking old, feasting on the profits and always at women’s expense.
‘Becoming invisible?’ acknowledges the capacity, relevance, and lifelong beauty of women who, as participants, have lent their voices, their wisdom, and their humour to this project.